Build / 001
BUILDING
WHAT’S NEXT.
Companies, platforms and projects built around changes worth taking seriously.
Entrepreneurship is where ideas meet reality. I build when I believe an emerging change deserves more than analysis — it deserves a company, platform or new way of doing things.
BuildOperateLearnEvolve
Build / Perspective
SOME OPPORTUNITIES
ARE NOT
INVESTABLE YET.
THEY HAVE TO
BE BUILT.
Sometimes the opportunity already exists and capital can participate. Other times the market, product or business model still needs to be created.
Building is a way of turning conviction about the future into something that reality can test.
Ideas become more useful when reality can reject them.
Ventures / Current
WHAT I’M
BUILDING.
Venture / 01
COOLHUNTINGGROUP.
Strategic foresight & intelligence.
Built around a simple idea: organisations make better decisions when they understand change before it becomes obvious. Coolhunting Group works at the intersection of emerging signals, research, foresight and strategic intelligence.
18+ years500+ companies750+ projects100+ industries
Venture / 02
COOLHUNTINGUNIVERSITY.
Executive education for a changing world.
Understanding change is only useful if people know what to do with it. Coolhunting University translates foresight, innovation and emerging business knowledge into practical executive learning.
Learn what changes.
Apply what matters.
Venture / 03
SILVER ECONOMYINSTITUTE.
Understanding the opportunities created by longevity.
Longer lives are changing consumers, careers, healthcare, housing, financial services, education and society itself. The Silver Economy Institute explores what longevity means for business and for the people building the next generation of products, services and careers.
Longevity is not a niche.
It is a structural shift.
Venture / 04
FUTUREINTELLIGENCESYSTEMS.
AI · Intelligence · Industry Platforms
Future Intelligence Systems explores how artificial intelligence, structured evidence and industry-specific intelligence can help leaders move from information to decision.
The same question behind my advisory work is increasingly becoming a technology question: how can organisations continuously understand what is changing and what it means for them?
Signals
Evidence
Intelligence
Decisions
Build / Criteria
NOT EVERY IDEA
DESERVES
A COMPANY.
Structural Change
Something important should be changing underneath the opportunity.
Real Problem
There must be something worth solving.
Clear User
Someone must care enough for the solution to matter.
Business Model
Value needs a credible way to become economic value.
Right to Build
There should be a reason why we are well positioned to pursue it.
Long-Term Potential
The opportunity should become more relevant if the thesis is right.
Build / Method
BUILD.
LEARN.
EVOLVE.
Building is an ongoing experiment between thesis and reality.
01
Build
Turn the idea into something real.
02
Test
Put assumptions in front of customers and markets.
03
Learn
Understand what reality accepts — and rejects.
04
Evolve
Improve, reposition or stop.
Conviction should be strong.
Ego should not.
Build / Capital
SOMETIMES
I BUILD.
SOMETIMES
I INVEST.
The distinction matters. Investing means supporting a vehicle that already exists. Building means creating the vehicle because the opportunity has not yet been captured.
Build / Next
THE NEXT VENTURE
PROBABLY STARTS
AS A SIGNAL.
A behaviour.
A technology.
A demographic shift.
A regulation.
A business model.
Something that initially looks too small to matter.
Until it does.
Build / Conversation
SEE SOMETHING
WORTH BUILDING?
I am interested in conversations around structural changes that could create new companies, platforms or business models.
Build / Future
THE FUTURE
IS NOT ONLY
SOMETHING
TO ANTICIPATE.
Sometimes
you have
to build it.